Comments on: Transactions vs. Relationships (Or What Kind Of Artist Are You?)

By: The Death of the Local Music Scene « GigFunder

The Death of the Local Music Scene « GigFunder — Fri, 13 Jan 2012 09:21:35 +0000

[...] locally. Local artists were the only ones you had a reasonable expectation of interacting with and fans want to have a relationship with their favorite artists. If an artist was known to anyone from a distant state or country, it’s because there was a [...]

By: Artists Are Connectors (And Why It Matters)

Artists Are Connectors (And Why It Matters) — Thu, 13 Jan 2011 21:55:42 +0000

[...] Transactions Vs. Relationships (Or What Kind Of Artist Are You?) (read) [...]

By: The Artist As An Entrepreneur – PT. 3 – How Can You Fulfill Your Customer’s Needs

Fri, 14 May 2010 19:58:42 +0000

[...] Artist As An Entrepreneur – Pt. 2 – Who Are Your Customers And What Are Their Needs? on Transactions vs. Relationships (Or What Kind Of Artist Are You?)The Artist As An Entrepreneur – Pt. 2 – Who Are Your Customers And What Are Their Needs? [...]

By: The Artist As An Entrepreneur – Pt. 2 – Who Are Your Customers And What Are Their Needs?

Thu, 06 May 2010 16:27:10 +0000

[...] In this light, being a successful artist is a win-win situation with your customers, and one that removes any stigma associated with making money by creating art. There is no such thing as selling out, just good and bad ways to fulfill your customer’s needs. Every opportunity that presents itself can be analyzed this way. Just ask yourself if an opportunity will strengthen or weaken your relationship with your fans. It will be different for each artist, depending on where you position yourself in the spectrum of transaction-driven vs. relationship-driven artists. More on this in a previous article, “What Kind Of Artist Are You?”. [...]

By: How To Price Music

How To Price Music — Wed, 10 Feb 2010 18:12:38 +0000

[...] Transactions vs. Relationships (Or What Kind Of Artist Are You?) [...]