The Maney Continuum states that successful companies always make a strategic choice between providing convenience and fidelity. Domino’s Pizza and Amazon deliver convenience, Le Bernardin and Strand deliver fidelity. There is a significant different in how you can price your product or service based in which direction you pursue. Another way to look at this [...]
Transactions vs. Relationships (Or What Kind Of Artist Are You?)
February 9th, 2010 · 5 Comments
Tags: Music Business